Team Dago Red Sponsors - Sponsorship Opportunities

The prestige, popularity, growth and image of airplane racing offer excellent opportunities for sponsors to market any product to enormous national and worldwide audiences. The fascination with air racing is shared by people from such diverse ages, income groups and social classes that companies are able to reach great numbers of potential customers for any consumer product or service.

"Corporate sponsors will get the most for their advertising dollar with motor sports racing" as stated in a recent Joyce Julius & Associates survey reported in Financial World. An analysis of 1,100 sporting events showed that 8 out of the 10 best promotional values in their field are motor sports events. Racing is thus - not only the most glamorous, high-tech form of advertising and promotion in the world, but is also one of the most cost effective.

At the very least, it offers a high-speed billboard whose import can be multiplied many times by additional public relations efforts and personal appearances by the pilots. Naturally, what pilots do away from the airport is also critical in making sure that the sponsors get maximum value for their investment. Education and social skills are now as important to the modern racing pilot and his sponsors as skill is at the control of any racing aircraft. A professional pilot's job is representing his sponsors at the race course and away from it, and attracting fan and media attention to the sponsor's message. This is an excellent opportunity for you to discover phenomenal growth in your target markets, increase your sales, and achieve greater value for your advertising dollars. No other sport can offer you these advantages. 

Racing is the #1 sport in the world, whether it's auto or airplane, with a total audience exceeded only by the Summer Olympics and World Cup Soccer, events that only occur every four years. Racing fans are educated, influential, and professional consumers. Two-thirds are between the ages of 25 to 60. Half of the fans have an income of $40,000 or more per year. For any consumer oriented company they are the prime audience and are willing to spend it on what they want - they are your potential customers.

Race fans are considered very knowledgeable in many areas and influence the buying decision of a vast number of people. These are the people who you want to have recommending and using your products or services.

In addition to exceptional demographics, race fans show tremendous "brand loyalty" to the companies that market via motor sports, according to surveys conducted by some of the national corporations involved in sponsorship programs.
Contact Dago Red Air Racing, LLC at sponsorship@dagored.org to learn more about the unlimited sponsorship opportunities available. A detailed portfolio, welcoming you into "The Winning Spirit" of this five-time consecutive championship team, is available on request.

   

 

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